The program elements that constitute the Local Public Health Component includes:
- Community Initiatives
- School-Based Initiatives
- Tobacco Enforcement Initiatives
- Cessation Initiatives
- Administration
Community Health Coalitions
Each Local Health Officer must document the demographics of the county Community Health Coalition to ensure it reflects the diversity of the county. Health-General 13-1009 also recommends inclusion of local management boards, public school systems, hospitals, clinics, physicians, other health care providers, law enforcement, businesses, religious organizations, media, and institutions of higher learning. Representatives of community-based groups (including minority, rural, and medically underserved populations) and youth that are familiar with all communities and cultures in the county must be included.
Community Initiatives
The Community component strives to mobilize community actions through coalition participation, tobacco prevention education, marketing, grassroots and faith based campaigns to promote non-smoking norms, eliminate disparities associated with tobacco use, and to encourage policy interventions. Local health departments with technical assistance from the state health department engage key stakeholders through local tobacco coalitions and community organizations.
Key Accomplishments – FY2019
- 126,681 individuals were educated through community engagement/outreach activities on a spectrum of tobacco use prevention and control strategies and programs in a variety of venues including LHDs, community outlets, and faith-based and grass-roots organizations
- 29 faith-based collaborations raised awareness in the faith community about tobacco use, youth access to tobacco products, and prevention through collaborative events, reaching 1,864 participants.
School-based Initiatives
The School-based component promotes tobacco use prevention education for youth Pre-K through 12th grade within the school environment. Local health departments engage in partnership with school systems to enhance youth awareness of the dangers of tobacco and nicotine use through instruction, peer support programs, parent involvement, and policy promotions.
Key Accomplishments – FY2019
- 77 school-based collaborations that raised awareness about youth access to tobacco products and prevention were implemented, with 12,201 attendees.
- 105,727 youth were educated through ESD prevention and awareness activities in a host of community settings to address the skyrocketing ESD use rates.
Tobacco Enforcement Initiatives
The Enforcement component ensures the public, youth and tobacco retailers are aware of and follow the tobacco sales laws that prohibit the sale of tobacco products to minors. Utilizing under age youth, local health departments, designees and local law enforcement agencies conduct random and unannounced tobacco sale compliance checks to monitor store compliance with the law. Local community organizations engage and educate tobacco retailers with education campaigns, as well as increase community awareness and vigilance on the issue.
Key Accomplishments – FY2019
- 6,430 tobacco retailer (stores) compliance checks were conducted.
- 123 tobacco sale outlets were referred to the Office of the Comptroller because of multiple affirmed violations for illegal sales of tobacco to youth.
- 3,200 tobacco sales vendors were educated (face-to-face) on state tobacco sales laws by local health department staff
Cessation Initiatives/ Tobacco Cessation
The Cessation component promotes the cessation of tobacco products among adults and youth. Local health department programs offer behavior change cessation sessions individually or as a group, free nicotine replacement products, and ongoing assistance to quit tobacco use.
Key Accomplishments – FY2019
- 5,645 adults participated in smoking cessation services.
- 109 pregnant women participated in smoking cessation services
- 1,452 of the smoking cessation service participants were behavioral health clients.
- 474 nurses and healthcare providers were trained on various smoking cessation models and clinical guidelines
Tobacco Enforcement Initiative to Support Synar Compliance
The Center for Tobacco Prevention and Control (CTPC) in the Prevention and Health Promotion Administration (PHPA), along with the Behavioral Health Administration (BHA) in Federal Fiscal Year 2015, launched a Tobacco Enforcement Initiative to Support Synar Compliance. This initiative was designed to address high rates of tobacco sales to Maryland youth identified by the Synar Retailer Violation rates in the Federal Fiscal Year (FFY14) Synar Report. This initiative enforces existing tobacco sales laws and promotes responsible retailing at tobacco sales outlets.
The Tobacco Enforcement Initiative to Support Synar Compliance provides funding, training, staffing, and guidance to all 24 Local Health Departments (LHD) in an effort to enhance local enforcement, improve tobacco vendor education and engage leadership and communities to play a more active part in preventing youth access to tobacco products. Under this initiative local health departments fund police agencies to conduct routine compliance checks, incentivizing community partners to conduct retailer education programs, organize training programs for merchants and develop marketing campaigns to support better compliance with federal, state and local laws.
Local Tobacco Enforcement Accomplishments FY2019
- 6,430 tobacco retailer (stores) compliance checks were conducted.
- 479 tobacco sales citations were issued to retailers (stores)
- 4,754 in-person vendor education sessions were conducted by community partners and health department staff.
Due to coordinated enforcement and training efforts by MDH, the Comptroller, and LHDs, Maryland retailers have been back in compliance with the Synar Amendment since FFY 2016. The most recent retailer violation rate derived from MDH compliance checks for FFY 2020 was 13.1 percent, below the 20 percent maximum violation rate.
Minority and Community Outreach
The Center for Tobacco Prevention and Control works very close with the Office of Minority Health and Health Disparities to ensure that our messaging and programming are cultural and community sensitive. We are a collaborative partner of their Minority Outreach and Technical Assistance (MOTA) Initiative that funds community organizations to champion public health issues in minority and low income communities across Maryland. These organizations have helped the Center’s Smoke-free Housing, Pregnancy and Tobacco Cessation Help (PATCH), and the Tobacco Enforcement to Support Synar Initiative. They have clearly been instrumental in the success of these campaigns because of their reputation in need communities, communication skills and passion for helping others.
Last updated: December 28, 2020